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Use case · Competitor engagers

Reach the people engaging with your competitors on LinkedIn

Seleqt finds everyone liking and commenting on your competitors’ posts, keeps the ones who fit your ICP and writes to each from a source. On LinkedIn, email and WhatsApp.

14-day free trial·1:1 onboarding·See a campaign →
Signal
Competitor post engagers
Channels
LinkedIn, email, WhatsApp
Price
From $59/mo · 14 days free
NorthwindCompany page · 2 days ago

We just launched AI lead scoring on every plan.

186 reactions54 comments
June3 of 8 fit your ICP
ELMRDKSRANJBTWPL
240 engagerson 12 competitor posts
88 fit your ICP152 skipped, each with why
5 meetingsbooked in two weeks

Start with people already paying attention. Your competitors found them for you.

Cold listCompetitor engagersFound by June
Starts from
Filters: title, size, industry
People who just liked or commented on a competitor’s post
Why now
No reason, just a match
They’re thinking about the problem this week
Who gets contacted
Everyone on the list
Engagers who fit your ICP. The rest are skipped, with why
The message
A first line, then a template
A hook from the topic they engaged with, each part with a source
Measured by
Messages sent
Meetings booked per competitor

June, Seleqt’s AI lead hunter, watches the posts you pick, keeps the engagers who fit and hands them to Liz to write.

Meet June →

How the play works. You approve the leads and the first send.

01
NorthwindCorelaneVexo

Pick the competitors

Their company pages and founders.

02You approve
KeptSkipped

June finds and qualifies

Engagers who fit, each with why.

03You approve

Liz writes from sources

Hook, gap and offer per lead.

04
Running

Sue and Mateo book

Replies answered, meetings booked.

  • Your customers and competitors left out
  • One reply stops the other channels
  • Daily limits that ramp up
  • Credit cost before each run

Every engager has a reason. Every line has a source.

What you see after you pick three competitors.

Engagers on 3 competitors · 240 peopleLiked or commented in the last 30 days, checked against your ICP
88 fit152 skipped
EL
Eva LaurentHead of Sales, Brightpath
Commented on AI lead scoring · Oct 30
DK
Daan KokFounder, Lumera
Liked 3 Northwind posts this month
SR
Sam ReyesMarketing, Northwind
Works at the competitor
AN
Ana NovakStudent
Not your ICP
Ready for Liz

Examples. Names, companies and numbers are illustrative.

Real engagers. Real meetings.

Seleqt’s own campaign
27qualified leads in week one

From LinkedIn posts about the Trigify shutdown. How we did it →

LikeHoney · customer-reported
20%reply rate

31 client meetings, 5 new clients. Read the story →

Our own campaign on a competitor’s shutdown, and a customer-reported agency result.

The same play works on other posts. Pick any voice your buyers follow.

01

Industry voices

Reach the people who engage with the creators your buyers read.

How June finds them →
LH
Lena HartWrites about RevOps
Source
Engaged this weekComments on pipeline reviews
02

Your own posts

Turn the likes and comments on your posts into conversations.

Hana writes your posts →
YP
Your pagePost · 1 day ago
Source
EngagedLiked your post on cold outreach
03

Keyword topics

Find anyone posting or commenting on a topic you pick.

More signals →
KT
Topic: “SDR hiring”Posts and comments
Source
MatchedAsked who to hire first

Run this play for your clients. Under your brand.

White-label workspaces for every client, with your logo, colors and custom domain. You set the client price, Seleqt’s cost stays fixed, and the margin is yours.

One workspace per client

Run the play against each client’s competitors, in their own workspace.

Pitch with a Campaign Preview

Show a prospect qualified leads and what you’d say before they sign.

Approve before it sends

You or your client OK the leads and the first send.

YourAgency · Clients
ClientSetupThis play
Northstar StudioAgency services
Own workspace
RunningEngagers on 3 competitors
BrightlineB2B SaaS
Own workspace
June findingNew engagers
Summit HealthHealthcare IT
Own workspace
Needs your OKFirst send ready
Atlas Co.Logistics
Own workspace
Setting upCompetitors added
Add the next clientYour brand, their workspace

Example clients. Names are illustrative.

Questions about this play.

What is competitor engagement prospecting?

It means reaching the people who like or comment on your competitors’ LinkedIn posts. They have just shown interest in the problem you solve, so you contact them with a reason instead of from a cold list.

Where do the engagers come from?

From the public reactions and comments on the posts you pick: competitors’ company pages, their founders and the industry voices your buyers follow. June, Seleqt’s AI lead hunter, collects them and checks each one against your ideal customer.

Do the messages mention the competitor?

No. Liz writes from the topic the person engaged with, then the gap and your offer, each with its source. You approve the first send before anything goes out.

Which channels does it use?

LinkedIn, email and WhatsApp, with every reply in one inbox. A reply on one channel stops the others.

Who does the work?

June finds and qualifies the engagers, Liz writes the messages, Sue handles the replies and Mateo books the meetings. Or add Sai, the AI SDR, for $99 a month to run the whole play.

Can agencies run it for clients?

Yes. Each client gets their own white-label workspace with your domain and branding, and you control every feature. Run the play against each client’s competitors.

What does it cost?

It runs on your Seleqt plan’s credits. Plans start at $59 a month billed yearly, with a 14-day free trial.

Pick three competitors. Meet the people they’re talking to.

Start a 14-day free trial, or book a demo and we’ll set up your first play with you.

14-day free trial·1:1 onboarding·LinkedIn, email and WhatsApp in one inbox