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Use case · Reactivate closed-lost

Reopen closed-lost deals when something changes

Seleqt checks your closed-lost deals for a new signal, like a raise or a new leader. Then Sue reopens the conversation with a reason to talk again.

14-day free trial·1:1 onboarding·See a deal reopen →
Starts from
Your closed-lost deals
CRM
HubSpot, Pipedrive and more
Price
From $59/mo · 14 days free
TidewellClosed lost · March
Lost because
No budget
Deal size
€24k a year
Contact
Ruben Smit, CFO
  1. ThenSeed stage · 12 people
  2. NowRaised a Series A · Oct 28
Worth reopening
260 lost deals checkedfrom your CRM
38 with a new signal222 skipped: nothing changed
3 meetingsfrom deals marked lost

Lost deals already know you. Reach out when something changes.

Quarterly check-inSue’s re-engage playRe-engaged by Sue
When you reach out
On a reminder, every few months
When a new signal shows up at the company
Why now
“Just checking in”
A raise, a new leader or a hire since you lost
Who gets contacted
Every lost deal
Lost deals with a new signal. The rest are skipped, with why
The message
The old pitch again
What changed, why they said no, and what’s new
Replies
Back in someone’s inbox
Sue drafts the answer, Mateo sends your link

Sue, Seleqt’s reply handler, picks lost deals back up when there’s a reason to talk.

Meet Sue →

How a lost deal comes back. You approve who hears from you, and when.

01
HubSpotPipedrive+ more

Connect your CRM

Bring in your closed-lost deals.

02You approve
FundingNew leaderHiring

A new signal appears

Kept or skipped, each with why.

03You approve

Sue writes back

The change, the gap, the offer.

04
Reopened

Replies become meetings

Sue answers, Mateo books.

  • Open deals and customers left out
  • One reply stops the other channels
  • Daily limits that ramp up
  • Credit cost before each run

Every lost deal gets a new reason. Every message says what changed.

What you see after you connect your CRM.

Closed-lost deals · 260 checkedLost in the last two years, checked for a new signal
38 kept222 skipped
RS
Ruben SmitCFO, Tidewell
Raised a Series A · Oct 28
EJ
Esther JanssenVP Sales, Northwind
New in the role since Sep 14
MB
Milan BakkerCOO, Vexo
No new signal yet
HK
Hugo KramerCEO, Lumera
Open deal again in your CRM
Ready for Sue

Examples. Names, companies and numbers are illustrative.

What customers report. Across their campaigns.

LikeHoney · customer-reported
20%reply rate

31 client meetings, 5 new clients. Read the story →

Salesio · customer-reported
21new clients

A 22% reply rate for an outbound agency. Read the story →

Customer-reported agency results across their Seleqt campaigns, not from reopened deals alone.

More ways back into an old deal. Each with its own reason.

01

Your champion moved

Follow a past contact to the company they joined.

New decision makers →
AV
Anna VisserWas Head of Ops, Tidewell
Source
Job changeNow COO at Brightpath
02

“Not now” replies

Sue comes back at the time the lead asked for.

How Sue times it →
JK
Joost KokReplied in May
Source
Said“Try us again after Q3”
03

Their tool shuts down

Reach lost deals when the tool they picked is closing.

More signals →
CL
CorelaneLost in January
Source
Switching momentTheir current tool is shutting down

Run this play for your clients. Under your brand.

White-label workspaces for every client, with your logo, colors and custom domain. You set the client price, Seleqt’s cost stays fixed, and the margin is yours.

Pipeline in every client’s CRM

Reopen each client’s lost deals in their own workspace.

Replies in their voice

Sue drafts answers in each client’s voice, with your OK.

Every feature under your control

Your domain and branding across client workspaces.

YourAgency · Clients
ClientSetupThis play
Northstar StudioAgency services
Own workspace
RunningLost deals with a signal
BrightlineB2B SaaS
Own workspace
Sue writing12 messages
Summit HealthHealthcare IT
Own workspace
Needs your OKLost deals to review
Atlas Co.Logistics
Own workspace
Setting upCRM connected
Add the next clientYour brand, their workspace

Example clients. Names are illustrative.

Questions about closed-lost deals.

What is closed-lost reactivation?

It’s reaching back out to deals you lost once something at the company has changed. A raise, a new leader or a hire gives you a fresh reason to talk.

Which CRMs does it work with?

HubSpot, Pipedrive and more. Connect your CRM and Seleqt works from your closed-lost deals.

How does Seleqt know something changed?

Seleqt tracks signals like funding, new leaders, job changes and hiring. A lost deal with a new signal is kept; the rest are skipped, with why.

Will it message open deals or customers?

Open deals and customers in your CRM can be left out, so the play stays on deals you lost.

Who writes the messages?

Sue runs the re-engage play. She writes from the change and the old reason, and waits for your OK or sends on her own when you allow it.

What if the contact left the company?

Job changes are tracked as signals, so you can follow a past contact to their new company.

What does it cost?

It runs on your plan’s credits, with the cost shown before each run. Plans start at $59 a month billed yearly, with a 14-day free trial.

Your lost deals already know your name. Give them a reason.

Start a 14-day free trial, or book a demo and we’ll connect your CRM with you.

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